Salary
Competitive
Location
London, LONDON, United Kingdom, United Kingdom
Posted on
Jan 29, 2022
Profile
Description
Position at Finecast
About Finecast
Finecast, a WPP company specialising in addressable TV, launched in the UK in September 2017.
As TV audiences' fragment across a range of platforms and as viewing behaviours evolve, TV advertisers are grappling with how to continue making best use of their most trusted medium. Finecast was created to help solve this challenge.
Finecast enables advertisers to precision-target viewers across multiple on demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver targeted ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles - all through a single point of access with standardised measurement.
Finecast optimises delivery across the entire addressable TV marketplace. With access to hundreds of different targeting segments, from socio-economic to life stage, purchase and financial data, advertisers can identify and reach viewers whenever and wherever they are watching.
About GroupM
GroupM is the leading global media investment management operation. It serves as the parent company to WPP media agencies Wavemaker, MediaCom, Mindshare, Essence and m/SIX.
Its primary purpose is to maximise the performance of WPP's media communications agencies on behalf of our clients, our shareholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sports, digital, finance, proprietary tool development and other business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions.
The focus of GroupM is the intelligent application of physical and intellectual scale to benefit trading, innovation, and new communication services, to bring a strategic advantage to our clients and our companies.
About the team
Finecast in the UK is made up of an expanding team of 70 people spanning Engagement, Operations, Client Services, Marketing, Business Operations, Finance and Product, Data & Analytics functions.
Finecast is a team of individuals shaping the future of TV advertising and as such we set high standards for the individuals we hire and the skillsets they bring to our business.
We are a rapidly growing organisation that require a hands-on approach with creative thinking, strong communication skills and a passion for what we do that translates into real energy in our team culture.
There is no place for politics - Finecast is a fun, open, honest place to work where we support each other for our mutual success.
The role objectives
The Senior Account Manager is a member of the busy Finecast Client Services Team.
The four primary functions of the role are:
Work with CS and Associate Directors to lead the team in delivering gold standard service to our clients Deliver client development, retention and growth strategies Build and mature client relationships Manage pipeline and supply accurate monthly forecasts
The successful candidate will enjoy a large degree of independence and is expected to execute proactively against assigned projects. As such Finecast are looking for a well tenured candidate for this role with experience in leading teams/projects, client development and delivering on commercial growth targets, ideally with a strong background in AV.
Skills and behaviours
Understanding of the AV space, including experience of strategic decision making re: campaign planning with senior agency planners and independent clients. Ability to work independently with limited input once objectives have been set. Agency or account management experience Articulate & strong communicator and capable of building relationships with clients Personable person with capacity to communicate clearly and be assertive with internal and external parties Excel and PowerPoint skills Attention to detail with regards media booking, finance and delivery Resilient and energetic Strong sense of initiative and personal ownership Dedicated to attaining team and personal goals Focussed but able to maintain perspective
Experience required
Knowledge and experience of the AV landscape - in particular VOD and Addressable TV Demonstrable account management experience Proven track record in establishing high levels of client satisfaction Ability to develop and maintain long standing and valuable relationships with agencies / clients Strong understanding of AV media market, dynamics and competition Experience in managing or mentoring team members in order to drive results Proficient at sales pipeline admin and assigning probabilities to be used for revenue forecasting Experience of multiple industry categories and understanding what drives their online success Awareness of the application of data as a way to access brands' audiences
Finecast identity
We believe that brilliant teams attract the next generation of brilliant employees.
Our values matter because they set the tone for the way we behave internally and externally. They are real and lived every day.
Start your Finecast career today:
Finecast values
Innovate: Through creativity and vision, we evolve.Belong: Together we promote a sense of self-worth and fulfilment.Strive: We support each other's growth and development, to drive success.Respect: We earn respect through trust and integrity.
Company info
Sign Up Now - AccountManagementCrossing.com